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Difference in prices of school supplies reaches 176% in Rio

01/28/2013

This article was translated by an automatic translation system, and was therefore not reviewed by people.

 



In the same neighborhood, the disparity is up 136%, according to a survey of ten products with GLOBE

There are already products sold out in some stores

RIO - No time to face the stationers crowded the beginning of the year to buy school supplies for small, some not crack and make purchases without doing careful research of prices. But this can lead parents to spend up to 176% more on a product, according to a survey done by GLOBE, 12 stores - six of them from online sales. In a list of ten items - with notebook university, correction fluid, ream of A4 paper, colored pencils, cases 12 and 24 hydrographic pens, glue, modeling dough, Bic pen and backpack with the theme of Chicken Invaders - was found a price gap of up to 136% in the same neighborhood, the Copacabana in Rio, where they are four of the stores surveyed.
 
A basket of school supplies, excluding books, rose 5.31%, according to a survey done by the FGV economist, André Braz, based on the Consumer Price Index (CPI) measured by the institution. In the basket, included about 20 items from different brands and specifications, basic materials, such as ruler, protractor, compass and rubber. Those who are traditionally more value each year, according to the expert, are the specific themes that bring a character featured in the moment.

- These products usually do not keep pace with inflation. And it's hard to avoid them, because they cause a great emotional impact on the child. But there are ways to customize a material more account - says.

Besides the hefty price tag, these products can become hard to find in this period of high demand. Many stores no longer have the rucksack of Chicken Invaders without training wheels, full size, brand Xeryu's, sought by GLOBE. At Casa Cruz de Copacabana, ended last week, said a saleswoman. In Stationery JLM, in Largo do Machado, was the only small size. Its price ranged 45% to R$ 89 in the Online Extra R$ 129.90, the store where it was found the most value. The set of 24 pencils from Faber Castell aquareláveis showed the greatest disparity in prices of the survey: it can be found by 176% more than the market price in the online store of Kalunga stationery.

Even in the most basic products, which tend to have less variation in price, the Bic pen showed up to 100% more expensive in the survey. The cheapest product was found at a small stationery Copacabana, Paperbel, which shows that despite the large networks they can offer attractive prices for high volume products that offer, also have small items should be inviting and the script purchases .
For Braz, the best way to ensure the greatest bargains would make the traditional research on pricing, product by product in different stores. Today, the online consultation facilitates this process. In Saraiva Bookstore site, for example, you can do a search by college students lists. There are about 3,500 registered lists of 350 schools nationwide, according to a spokesperson for the store. The tool gives the price of each item and how much would be the final budget if bought all the products available.

A good way to save money, according to economists, is to make an inventory of the material in good condition last year that can be reused, and call other parents to make a collective purchase - which increases the bargaining power and allows for discounts purchasing products over regard wholesale - and make when possible, cash payments, also to achieve more rebates.

According to economist and educator financial Christiane Monteiro, consultants More Money, is also essential to keep in mind how much you can spend on school supplies to avoid buying more than you can, and even that is needed. For her, it is worth making a list in descending order of importance, leaving superfluous for the weekend to focus on what the child needs most. And leave the little ones at home can be a good deal for parents says:

- Children often become enchanted with various products and will want to take it all again. The following week, the spell will now be different. The best thing to do is to buy most of the list and leave them without some special products, such as backpack, for example, to choose from - recommended.

Who was not shopping until now can prepare for and find shops filled products already missing. According to economist André Braz, worth going to the stores as soon as possible and not leave it to the last week before school started, when there are hardly any deals lightning. Already Christiane who believes not bought so far and can wait a little you can find cheaper products in February.

Reinaldo Domingos, president of the Brazilian Association of Financial Educators, does not believe there will be more price adjustments until the start of classes. The best thing to do now, he says, is even looking.

- Time can be an ally or an enemy. It's worth your time to shop and search regions that have more stores that sector sales concentrated.
He argues that if the budget is tight, negotiate with the school to purchase equipment that will be used only in the first quarter, for example. For Braz, an alternative to not let this situation happen is to make savings for the purchase of material

- If you know that spends about $ 1,000 on it, it's worth doing it and then saving to pay cash. That goes for property tax, property taxes and other bills.
Even if you can not accumulate the total value, which is already achieving welcome to amortize the costs a little big earlier this year.


Source: The Globe - Online

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This article was translated by an automatic translation system, and was therefore not reviewed by people.

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