Clipping of news on Brazilian Culture, Law and Citizenship
01/11/2012
This article was translated by an automatic translation system, and was therefore not reviewed by people.
Four suppliers responsible for product distribution line Hello Kitty Party were reported on Wednesday (30/10) for possible abusive practices in the sale of products unsuitable for children and adolescents. This is a set of porcelains and cookbooks brand with indications for the use of alcohol.
The notification made by the Department of Consumer Protection and Defense (DPDC), the National Bureau of Consumer Protection, the Ministry of Justice (Senacon / MJ), is the result of an investigation initiated by complaint Procon State of Bahia. The measure seeks clarification on advertising directed at children, especially on content that teaches the preparation of alcoholic beverages, infant associated with the image of Hello Kitty character.
Companies Salvat of Brazil LTDA.; Publisher International Trade LTD.; Sanrio of Brazil and Representations Trade Ltda.; and Distributor National Publications have 10 days to clear and may be fined up to R$ 6.5 million if the infraction is detected.
According to the Consumer Defense Code (CDC), the consumer's basic right to protection of life, health and safety, protection against misleading advertising and unfair imposed on the supply of products and services, especially for those considered hypervulnerable market consumption, where children and adolescents.
Source: News Agency
Our news are removed entirely from the sites of our partners. For this reason, we can not change their content even in cases of typos.
This article was translated by an automatic translation system, and was therefore not reviewed by people.