Clipping of news on Brazilian Culture, Law and Citizenship
05/10/2012
This article was translated by an automatic translation system, and was therefore not reviewed by people.
SAO PAULO - Starting this week, Brazilian consumers will have an ally in controlling the validity of the food. A new bar code, developed by the Toledo of Brazil, inform the consumer of the date of maturity of the product at the time of payment in cash.
According to the new technology, consumdiores have more control over the validity of fractionated foods, usually perishable. "Fractionated products are those handled by the supermarket, usually in the perishable industry. The short shelf life, these products are those that offer greater likelihood of operational errors and to be traded with expiry date. This is the great importance of the new system: avoid mistakes, "says national sales manager of the Toledo of Brazil, Mario Pandolfo.
According to the developer of the code, the new system will allow the product to be tracked and store manager warned of the approaching period of validity, so you can take appropriate measures not to harm consumers.
Campaign
Since the beginning of October last year, consumers in the state of Sao Paulo to find a product with expiry date in supermarkets will be entitled to receive a free product like, within the validity period. If the supplier has no other product like it should deliver a similar and of equal value.
The campaign Eye on Validity is valid for products that are found at the point of sale, before going through the box. If the consumer finds more than one product with the expiry date, shall be entitled to receive the same amount of products.
Source: MSN News
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This article was translated by an automatic translation system, and was therefore not reviewed by people.