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Contracts have to be clear about mobile marketing, says Anatel

12/2/2010

This article was translated by an automatic translation system, and was therefore not reviewed by people.


The National Telecommunications Agency (Anatel) has determined the mobile carriers that the phone contracts should bring clearly the choice for consumers do not receive unwanted advertising. The clauses must be written in large letters (font size 12 minimum) and added a field where the User must report whether or not to receive such messages.

Earlier, the Federal Public Ministry (MPF) said the FCC had completed an application and the court prohibited the mobile operators to send unsolicited messages to your customers.
The Agency stated, however, that this rule has been in force since February last year, when he started to enforce the resolution 477/2008.

The FCC said that the MPF on January 25 sent to all mobile operators circular letter informing the new requirements on businesses.

For the prosecutor Marcio Schusterschitz da Silva Araujo, of the recommendation, the client has the right to privacy and should be able to choose whether to receive or not receive messages on your phone.
He said the prosecutor will determine whether operators comply with the determinations of Anatel.



Source: Portal G1

 


Agency attended the recommendation of federal prosecutors.
Document should take note field for User option.

G1, with information from the Agencia Estado.

This article was translated by an automatic translation system, and was therefore not reviewed by people.

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