Falling dollar does not reach the consumer's pocket
This article was translated by an automatic translation system, and was therefore not reviewed by people.
Carolina Dallolio
Quotation currency has fallen 23% this year, but drinks and food, whose prices have influence the exchange rate, not decreased. Problems are in the harvest, import or high taxes
From January until now, the dollar has devalued by 23.25%. However, the drop has not been sufficient to lower the cost of food and drink - even in cases where prices are directly influenced by the price of U.S. currency.
Imported beverages, wheat products and foods that have lots of sugar in the composition are examples of products that should have been more accessible with the falling dollar. However, problems with the sugar harvest in India, difficulties in importing wheat from Argentina and even a change of taxation on alcoholic nullified the influence of the U.S. dollar in the price of these items - which instead of being cheaper, are more expensive they were in January.
The main increase was recorded by the refined sugar. From January to August, the inflation of the product according to the National Index of Consumer Prices (INPC), measured by the IBGE in the metropolitan region of Sao Paulo, is no less than 27.8%. "This reflects a fall crop in India, which happens to be one of the largest producers of cane sugar in the world", explains Eulina Nunes, coordinator of the inflation rates of the IBGE.
Sugar is a product priced in international commodity markets - is a commodity, such as whether to call.
So when there is a problem of production and there is less sugar available in the market, its price rises around the world. "Even if Brazil is also a major producer of sugar, the price of this commodity is set by the international market, and this is reflected in the Brazilian table," says Eulina.
In the case of wheat, the problem originated in Argentina. "With the crisis, its neighbor stopped exporting its production to Brazil and then our industry had to seek the good in Canada and the U.S., increasing freight costs," said Denis Ribeiro, director of the economics department of the Brazilian of Food Industries (Abia). For this reason, pasta, biscuits, cakes and even beer are more expensive in recent months.
But and imported drinks, why not become cheaper? One reason is the change in taxation: IPI, PIS and Cofins passed in January to focus on the final price of the drink, which means that anyone who manufactures or imports more expensive products began to pay more taxes. Another reason is the date on which the purchase of drinks was made by the importers. "In general, the stock of imported products that are now on the shelves were formed some 90 days. And three months ago the dollar was not as cheap as it is today, "argues Martinho Paiva Moreira, vice president of São Paulo State Supermarket Association (APAS).
No further increases
But the good news is that prices should not rise further. Best: In some cases, such as alcoholic beverages, the estimate is that the products becoming cheaper by the end of the year. "The high that the wheat and sugar should have already been incorporated into prices," Moreira says. "Therefore, there should be no more increases."
From now on, imported drinks that are the shelves stop will also be bought at a lower price because the dollar is lower. "Consumers will spend less now and until Christmas, the grocery bill will be cheaper," Moreira says.
The Brazilian Association of Supermarkets provides that the basket of Christmas products are up to 10% more account in 2009 than in December 2008.
'The consumer will spend less now and until Christmas, the grocery bill will be cheaper "MARTINHO PAIVA MOREIRA, VICE-PRESIDENT OF APAS
Source: Jornal da Tarde
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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