Expenses newspapers and magazines accounted for 52.3% of the total spent on reading
This article was translated by an automatic translation system, and was therefore not reviewed by people.
SAO PAULO - When it comes to reading, the Brazilians spend little, and most newspapers and magazines: 52.3% of all spending on reading is intended for those products. Only magazines represent 37.1% of expenditures and newspapers accounted for 15.2%.
The data are the research Paper on Family Budget ", held on the basis of study of the IBGE (Brazilian Institute of Geography and Statistics) and commissioned by entities related to the publishing market. The survey found that the cost of textbooks represent 0.05% of family income, or 19.6% of the total spent on reading.
The survey revealed that 40.7% of Brazilian families acquire reading material, and 7.47% gain non-teaching books. The authorities also found that the purchase of books it competes with photocopying, whose total expenditure is almost equal to that of non-teaching works. The sum of spending on reading, 10.1% are for non-teaching books and photocopies to 9.7%.
Better income does not mean increased consumption
On average, Brazilians spend $ 42 a year on magazines and $ 17 with newspapers. Expenditures on non-teaching books reach $ 11 per year. Overall, spending by Brazilians with reading - including magazines, newspapers, books, handouts and photocopies - are up to U.S. $ 5.471 billion a year.
Research Paper on the Family Budget "was based on the Consumer Expenditure Survey, IBGE, made between 2002 and 2003 and released only in 2007. For organizations, there were changes in household income of Brazilians over the years, which would favor an increase in average spending on reading items.
However, the rate of households with computers also increased (from 16.6% in 2001 to 27.4% in 2007) which would favor a possible replacement for reading the "book people" refers to the digital files.
In addition, authorities believe that improving the distribution of income and education levels of the population do not guarantee that no increase in the consumption of books, as other goods and services have priority use.
About the survey
The survey "Book on Family Budget" was commissioned by ABDL (Brazilian Association of Broadcast Book); ABDR (Brazilian Association of Reprographic Rights), AEL (Association of Libraries State of Rio de Janeiro); NLA (National Book Association); CBL (Brazilian Book Chamber), CRL (Rio Grande City Paper), SNEL (National Association of Book Publishers), and IPL (Institute Pro-Book).
Source: InfoMoney
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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