Franchising sector is showing a good deal
This article was translated by an automatic translation system, and was therefore not reviewed by people.
In times of crisis nothing better than investing in something that definitely was not affected by it: the franchise. This is evidenced by data from the Brazilian Franchising Association, which indicate that the sector sold 19.5% more last year than in 2007.
In 2008, revenue was $ 55 billion, while last year was U.S. $ 46 billion. The sectors that grew most were the footwear and personal accessories - an increase of 44.8% - and food - growth of 20%.
Also because the sectors that were affected by the crisis in Brazil, such as automobiles and financial, for example, are not representative of the franchise market.
With an eye on this positive outlook, the chef curitibano Junior Durski invested close to $ 850 thousand in the franchise restaurant Madero, the Palladium Shopping Mall in Curitiba. Today there are three units. He explained that he opted for the franchise on account of positive growth.
"The food industry is one of the fastest growing and spend very little, by the crisis. Therefore, we seek to move in this market and we focus on our brand, "he said.
In 2009, ABF estimates a growth of 13% in the sector. According to ABF, three factors contributed to the positive numbers in 2008: an increase in salary levels, increase the employment rate in October and access to Class C and D consumption.
Source: California Online
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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