Six months after the start of number portability in Brazil, more than 460 thousand people have switched operator and kept the same phone number. Implemented on September 1, 2008 and finalized on March 2, 2009, when it came to São Paulo and 4 more DDDs, portability increases competition between the carriers and makes them give more benefit plans to attract and keep customers .
Therefore, the UOL Tecnologia heard of the major mobile operators in the country to raise its stock to attract customers and also comparing prices pre and post-paid. It is worth noting that the price should not be the only item discussed at the time of exchange operator, the quality of the signal and the service should also be considered (even more in an industry champion in complaints of Procon).
In Vivo, who until January 2009 was the largest operator in Brazil with 29.81% of the market, believes that the best way to keep customers is to provide quality services and products. As for attracting new consumer post-paid, the company bet on bonus of free minutes and appliances. Already pre-paid customers get the final two weeks to talk for free from Live to Live local connections.
Claro, the second largest market, according to Anatel's last survey in January 2009, engaged in creating the site www.portabilidade.com.br, and the course test, where consumers can "try out their services without a contract of loyalty . The pre-paid to pay $ 15 chip in and get that value on links, with U.S. $ 14 can only be used within the operator. For customers after the plans work without time limit and if you want an instrument of grace, should be at operating for 12 months.
The Tim offers customers who migrate to the operator a discount of $ 150 in purchase of mobile or fixed, minimodem, minirroteador, netbook ASUS Eeepc 701 with minimodem or HP notebook.
Brasil Telecom, which operates in both fixed as mobile, focuses on services that join free phone and up to three mobile phones, such as the package already a Multi Use AEIOU, which operates in Sao Paulo, have made no specific action for portability, but with the low prices to attract consumers.
The UOL Technology tried to contact Hi, CTBC and Sercomtel, but until the closing of this matter, has received information from operators.
Source: Uol Technology
