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Environmental

Green products bump in high prices to gain market

This article was translated by an automatic translation system, and was therefore not reviewed by people.



Use of bladder to make the shoe sole was considered too expensive.
System to reuse water from the washing machine still seeking partnership.

Offer sustainable products at competitive prices is a challenge for manufacturers of solutions called "green", which are subject of Ecogerma 2009, fair, sustainable actions that happen until Sunday (15), in São Paulo. Good ideas can often met in high costs for conventional Similar to become reality for the public.
One of the proposals appear on Tuesday that "broke the lock" by the financial viability of the proposal was discarded bladders to provide footwear industry manufacture of shoe soles. Developed by students of the National Service of Industrial Learning (SENAI), the novelty was considered too expensive by the manufacturer, which tested the new technique of production.

The technique of Senai Cláudia Gonçalves Camusso, the idea arose from the fact that the manufacturers of the great São Paulo bladders play out monthly tons of products that do not pass through quality control. Although the product made with 3% of the latex balloon is pleased, the client is not interested in bringing to market the house.

"The manufacturer said it would be more expensive to collect the bladders of the company, address and grinding to aggregate the material of the shoe," says Claudia, explaining why the project could not be possible.

Fan

The EC fan, developed by the manufacturer ebmpapst - suitable for use in shopping malls, industries and commercial buildings - is controlled by a computer program. At any sign of defect, he tells the owner of the problem and suggests a solution.

According to the idealized, it ventilates better at speeds much lower than those used by conventional models, and, according to the company, saving up to 70% of energy. "It consumes less energy because it is designed to work best at lower speeds," says the electronics technician in the company, Bruno Fernandes.

Many advantages, however, also require extra investment: a model of the unit costs $ 1.5 mil, while a conventional can be purchased for $ 750.

Washing machine

To save water in time to wash the clothes, the Seine has a selector which stores the water that leaves the machine, which can then be reused for washing yards and discharge the bathroom, for example. The news that demand space, it is recommended for use in homes.

"I tested the project in the house of my parents. There they only use clean water for drinking, washing, cooking and bathing. The rest is done with water reuse, "explains Professor Claudio Bess, author of the system, has estimated cost of $ 450 for companies interested in releasing it on the market.

The novelty will save up to 20% in water consumption. According to Bess, this would represent a saving of $ 12 in a house where four people live. 


Car in the making

In the automobile sector of the fair, ecologically correct entries jump in the eyes and attract the attention of visitors, as the A1 Project Quattro, Audi's, prototype that works with electric motor and gasoline.
Body made of aluminum leaves lighter car (Photo: Mateus Mondini)
While the A1 model as gasoline should reach the market - the Brazilian, including - in the coming year, the option most "green", to load the car taken out on the streets, but is expected to be sold to the general public in 2014. 
 

"It's a technology a little more expensive. The challenge is to work in industry research and development to reduce the cost," says marketing manager Felipe Gomes, who stresses that one must also overcome the structural barriers to popularize the technology. 
 
Another technology assembly is exposed in the event the Audi Space Frame, body made of aluminum 69% and 31% in steel, which makes the car lighter and requires less work the engine.



Source: Economics G1


This article was translated by an automatic translation system, and was therefore not reviewed by people.

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