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Procon determines that change Motorola mobile advertisements "unbreakable"

04.12.2015

This article was translated by an automatic translation system, and was therefore not reviewed by people.

 

 

 

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MG authority wants to prevent consumers believe that the screen saver includes falls damage Moto X (2nd generation)

The Procon-MG determined in the counter-injunction, which Motorola change the contents of the advertisements the mobile device Moto X (2nd generation) within 10 days. This term applies only to physical media (such as brochures and pamphlets) as the changes in the digital environment should be made in just two days. The objective of the measure is to prevent the consumer believe that the screen saver includes damage suffered by the unit falls.

Appliance sales can be suspended if Motorola does not comply with the measures within the time limits

The Procon-MG precautionary decision determines the suppression of terms such as 'ensures durability', 'warns of risks' and 'more resistant to scratches' of product announcements. Instead, the agency suggested the inclusion of the word 'scratches' to replace the term 'risk'. "If the biggest threat in the mobile fall cases are the 'crack' and not the 'scratch', it was reasonable to expect that the consumer's attention at the time of purchase, woke up to the most beneficial sense of the term 'risk' and not the reverse, "said Defense prosecutor Consumer Artimos Amauri da Matta.

If Motorola does not comply with the precautionary measure of counter-propaganda in the form and time limit, the Procon-MG's decision states that sales of the device be suspended again from the day following expiration of the time allowed.

In addition, the Procon-MG scored a public hearing to hear the complainants consumers, the company and also other interested parties on the elements of administrative proceedings against the manufacturer. The hearing will be held on the 17th, at 13h, in the headquarters of the Public Ministry of Minas Gerais (Alvares Cabral Avenue, 1690, Belo Horizonte).

The company told the IG that has not yet been officially notified of the injunction issued by the prosecutor of Minas Gerais. "Although understand that advertising the product at any time can be regarded as misleading, Motorola reinforces that fully follow the determination as soon as the company officially received the notification," says excerpt from the note sent by the press office.

Understand

About three weeks ago, the Procon-MG brought an administrative proceeding against the manufacturer with injunction suspending sales of the device in the state of Minas Gerais. The alleged product quality addiction - not withstand impact and break the screen falling out of low height - was one of the problems that led to the decision of the consumer protection agency.

The company appealed the first injunction and, last week obtained a favorable injunction in court to continue selling the phone.


* With MPMG information.

 

Source: Economic Brazil

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This article was translated by an automatic translation system, and was therefore not reviewed by people.

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