Clipping of news on Brazilian Culture, Law and Citizenship
07/15/2014
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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BRASILIA - The National Health Surveillance Agency (ANVISA) has suspended starting this Monday, throughout the national territory, advertisements released by the website and in any other media related to Keraplex Bio product, dietary supplement indicated for fall hair.
The text of the advertisement on the company website states that "Keraplex Bio is ideal for any woman who has hair loss - regardless of age"; "Keraplex Bio ideally combines these substances for the treatment of hair loss formula"; and "Bio Keraplex is specifically designed to work with the chemistry of hair that is thinning or falling and includes important ingredients in nutrition and strengthening the hair."
ANVISA emphasizes, however, that Brazilian law prohibits packaged foods show its label consumption advice for improving health, preventing disease or curative action.
The resolution, published on Monday in the Official Gazette, is already in place.
Sought the company has not yet returned.
Read more: http://oglobo.globo.com/economia/defesa-do-consumidor/anvisa-suspende-propaganda-de-produto-para-queda-de-cabelo-13250947#ixzz37Y4Jid5E
Source: The Globe - Online
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This article was translated by an automatic translation system, and was therefore not reviewed by people.