Clipping of news on Brazilian Culture, Law and Citizenship
07/03/2014
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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Packaging stimulate the consumption of alcoholic beverages by children and youth, according to the action of the prosecutor of Paraná
A child's face sparkling drink with adult led the prosecution of Paraná to bring a civil action to prevent the company CRS Brands (Viti Winery Cereser) marketed this product in the State.
The Spunch drink looks like a mini version of a sparkling, complete with cork, wire and aluminum casing. Only it does not take alcohol in revenue and has the label characters as Superman, Batman and Penelope Pitstop. The 660 ml bottle with leads, according to the company website, natural strawberry juice, vitamins A, C, E and iron.
reproduction
Changes drink Spunch, geared to children, which mimics the bottle of sparkling wine
The lawsuit was filed by prosecutors of 2. ª Prosecutor's Office of Consumer Protection and the 3rd District Attorney's Office for Children and Youth, asking that a daily fine of R$ 100,000 if the company is charged to continue sell the product.
Such as packing Spunch is very similar to a sparkling, MP-PR believes that induces ordered the juvenile to the drinking public.
On Wednesday (2), CRS Brands told iG has not yet been formally notified of the action of the MP. "The company will provide the necessary clarifications to justice, ensuring that the product conforms to the standards of the Code of Consumer Rights and with current legislation," informed by note.
Recall of the product and fine
Besides trying to aa stop selling the drink, the MP asks in the lawsuit that the wine collection products already distributed, or risk having to pay R$ 1000 per bottle found.
According to decree 487/2012 of the Ministry of Justice, Cereser would have to list the suppliers who sold to the Spunch and quantity, identify the geographic distribution of the drink in the markets, making media plans to promote the recall of the product in the press and customer service, in addition to disclosing risk warnings to customers.
The action of the MP also claims that the company be ordered to pay moral damages coleitvo - the value should be set by the judge.
The civil action of the prosecution of Paraná is the result of a survey that investigated the sale of child bubbly. At the time, according to the MP, the vendor reported that the drink "carbonated soft drinks and juices, albeit presented in commemorative packaging, not to induce ethyl habits and / or socially unacceptable behavior."
Source: IG
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This article was translated by an automatic translation system, and was therefore not reviewed by people.