10/10/2013
This article was translated by an automatic translation system, and was therefore not reviewed by people.
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According to the baskets Nielsen , a global provider of information and insights into what consumers watch and buy, last semester , Brazilian consumption shrank in volume ( 2.6%) and an increase in revenue ( 1.9 % deflated ), maintaining the growth trend of recent years .
Arlete Soares Corrêa , manager of special analysis clarifies that the market has undergone a period of concern to understand the Brazilian debt and feeling more a reflection of inflation , stop consuming with the qualification that the won in recent times . " In assessing the performance of baskets Nielsen realized that the segments of higher value products continue to show superior performance to others , but to keep the budget , the consumer search stores with more competitive prices " , punctuates the manager.
Categories such as baby diapers , shampoos , conditioners and industrialized breads are examples of qualifying in consumption baskets and food hygiene .
Source : UOL - Modern Consumer
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This article was translated by an automatic translation system, and was therefore not reviewed by people.