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Brazilians do not know the label to identify the nutrients in food

06/20/2013

This article was translated by an automatic translation system, and was therefore not reviewed by people.

 


 




A study by Consumers International in nine countries and released by IDEC (Brazilian Institute of Consumer Protection) mapped the consumer's relationship with the labeling of foods, to mobilize the Member States of WHO to implement the recommendations of the Action Plan presented in Geneva, the World Health Assembly

Images were presented to consumers of popular foods without nutritional information and a simple. In the case of Brazil, there were four kinds of cookies "cream cracker".

More than three thousand consumers answered a questionnaire that demonstrated the challenges faced in choosing a healthy diet. Brazil, among the three countries with the largest number of participants (786), was the one that had the worst outcome, only 28% correct, considering the possibility to evaluate the nutrient levels of biscuits.

However, when the same product contained clear and consistent information on the front of the pack, the percentage of correct identification of the fat and salt was 84%, a value three times higher when compared to the responses without the signal nutritional a visual that brings colors to indicate if a nutrient is optimal amount, almost at the limit recommended for a day or appears excessive. This idea was created in the UK by the Food Standards Agency (FSA), in order to guide consumers in choosing healthier products.

The number of hits further increased to more than 90% when the light was used to compare nutritional product with one another. "As for the sugar industry in Brazil are not required to declare the value of this nutrient on the label, which makes the task of choosing healthy choices more difficult.
The quiz is not allowed to reproduce the exact evaluation of labels done in person, but brought important results regarding the use and understanding of 'light' nutrition 'on the packaging, "explains nutritionist Ana Paula Bortoletto.




Source: UOL - Modern Consumer

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This article was translated by an automatic translation system, and was therefore not reviewed by people.

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