Clipping of news on Brazilian Culture, Law and Citizenship
03/05/2013
This article was translated by an automatic translation system, and was therefore not reviewed by people.
Tablets and smartphones are on the list of most desired electronic and sought after by Brazilians and research shows that consumer use of these devices can actually improve the quality of life.
The survey, taken by CONNECT in partnership with the Worldwide Independent Network of Market Research (WIN), shows that in Brazil, 69% of Internet users believe that new technologies contribute to a better life, well above the world average of 55%.
Most strongly recognizes the benefits of these multifunctional devices, as 77% of Brazilian Internet users say they socialize more through these devices, 69% show that the devices contribute much to complete everyday tasks and 65% claim that facilitate reaching all potential at work. In this case, the average Brazilian is also higher than the global 68%, 57% and 50%, respectively.
The respondents admit that mobile phones are already part of the learning process. So, agree that the use of these devices allows accumulate knowledge (69% vs. 57% globally), learn valuable things about the world (59% x 51%) and achieve full potential in life (45% vs. 43%).
The phones also seem to have a fundamental role in the buying process: two thirds of Brazilian Internet users agree that they are important to become more informed consumers (66% versus 40% globally) and smarter (63% x 44%).
In Brazil, the survey was conducted with 1,000 Internet users over 16 years across the country, the panel CONECTAí, between November 21 and December 7. In the world, was held in 54 countries, totaling 54,121 interviews.
Source: UOL - Modern Consumer
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This article was translated by an automatic translation system, and was therefore not reviewed by people.