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Map shows fairs and organic groups responsible drinking

26/03/2013

This article was translated by an automatic translation system, and was therefore not reviewed by people.

 


 




Organic foods are the most recommended for those who are concerned with environmental problems. That's because they are produced through natural methods of fertilization and pest control. To stimulate this kind of power, the Brazilian Institute for Consumer Defense (IDEC) launched a website that are available in the fairs that sell organic products throughout the country.

The combination of production on a smaller scale and higher production costs more expensive organic food which hits shelves for the end consumer. Another obstacle is the issue of location, not many people know where to buy it. By gathering the address of organic fairs, the site encourages people to consume foods that, in addition to having production based on respect for the environment, are healthier.

Simply enter an address to find all trade fairs and consumer groups responsible closest to you, and details of opening hours and types of products found at these sites, "says the site. The Group Responsible Consumption (GCR) brings together people who organize to buy healthier products and that respect the environment. By exchanging information such groups promote an act of consumption more sustainable.

The idea of creating this tool came after a survey conducted by the Idec in 2012, in which 74% of people said they consume more organic foods if they were cheaper. Another 20% would opt for organic if more specialized fairs near his home.

Idec then did a survey of how many there are in organic fairs capitals, and found that there were at least 140 organic fairs distributed in 22 Brazilian capitals, at prices lower than those tabulated in supermarkets. From these findings the agency decided to develop a platform to show this in a quick and practical way. The site also allows Internet users suggest new organic fairs or enter a GCR.

The map also shows what are the fruits and vegetables of the season in each region. Here's how it works.



Source: UOL - Modern Consumer

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This article was translated by an automatic translation system, and was therefore not reviewed by people.

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