Clipping of news on Brazilian Culture, Law and Citizenship
26/11/2012
This article was translated by an automatic translation system, and was therefore not reviewed by people.
In elite, almost half think that service quality deteriorated with public access
Consumers classes A and B are shown with some uncomfortable consequences of the economic rise of class C, now buy products and services to which only the elite had access. Is that link data from a survey by the Data Popular made during the first quarter, with 15 thousand more favored classes, throughout Brazil.
-According to the survey, 55.3% of the top of the pyramid consumers think that products should have versions for rich and poor, 48.4% stated that the quality of service has deteriorated to the access of the population, 49.7 % prefer environments frequented by people of the same social level, 16.5% believe that people should be barred barely dressed in some places and 26% say that a subway would bring "unwanted people" for the region where you live.
"For years, elite bought and lived in a 'small world' hers alone," says Renato Meirelles, director of the Popular Date. "In recent years, the class C 'invaded' malls, airports and other places where they had no access. How is a new thing, class AB is still learning to live with it. Bother Party elite, yes," said Meirelles.
To experts, consumer class AB risk criticizing the misdirected called emerging. "There are sectors, such as air travel, which expanded the number of customers in quality and lost, leaving the service actually worse," says Rafael Costa Lima, professor of economics at FEA-USP and coordinator of the Consumer Price Index, the FIPE. "The complaint must be made to businesses and the infrastructure of airports, not to new customers," says Lima.
For the teacher, despite overcrowded airports, consumers generally benefit from both strata of the rise of class C. "Companies like Apple and came automakers produce and sell in Brazil, because now there is scale of consumption, which brought more product options for everyone," says Lima. "Moreover, the entry of millions in consumer class was the engine of growth Brazilian stability in recent years," he says.
Another curious Popular Search Data shows that 55% of the class AB thinks belongs to the middle class (or C), while a third believe to be a "low-income consumers." "In responding to the survey, they said they must pay school and private health insurance to three sons and a trip to Disney every year, we had little money for almost nothing, so could not be called AB class," says Meirelles, amusing with the statement.
According to recent data, 30 million Brazilians rose into the middle class over the past decade, bringing this social layer to represent 53.9% of the current population. "If it were a country, the class C Brazilian would be the 17th largest nation in the world in the consumer market. Brazil only did not break [the international economic crisis] because of the rise of the class C, which ensured domestic consumption," said Meirelles.
Source: IG
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This article was translated by an automatic translation system, and was therefore not reviewed by people.